BACKGROUND

The rise of generative AI (GAI) has revolutionized numerous industries, from large language models like ChatGPT, capable of crafting compelling narratives, to diffusion-based image generation tools like MidJourney that create hyper-realistic images, and cinematic quality video generation platforms like Runway. As the portfolio of GAI tools expands and their quality improves, the potential impact is immense, with AI projected to contribute nearly $1 trillion USD to Southeast Asia’s GDP by 2030.


GAI has the power to liberate the modern workforce from administrative language tasks, which currently account for 62% of total work time. This shift highlights the growing necessity for employees, especially fresh graduates and early professionals, to proficiently utilize GAI to succeed in the workplace. The International Labour Organization predicts that 13% of employment globally can be augmented by GAI, while 75 million jobs may be replaced by GAI-mediated automation. Thus, upskilling in GAI is critical to securing the employability and competitiveness of Southeast Asia’s youth workforce.


However, many universities continue to treat AI as a specialized field rather than a fundamental skill, leaving young graduates ill-prepared for an AI-driven job market. The current education system, with its over-emphasis on academic performance, often fails to cultivate the curiosity, critical thinking, and problem-solving skills necessary to thrive in an AI future.


To address this gap, there is an urgent need for an inclusive, locally-rooted GAI learning platform that fosters hands-on learning, facilitates open knowledge exchange, and enables practical application in both personal and professional settings. Such a platform would empower youth to harness GAI for creative expression, innovative problem-solving, and effective leadership, ensuring they are well-equipped to navigate and shape the future AI landscape.